Sustainable Cat Care Bundle

Tight-clumping, traps odour: Say goodbye to unpleasant smells! The production of Natusan cat litter involves refining and activating plant fibres through a high-tech clumping process. The result – active wood fibres that are able to absorb and trap seven times their own weight in liquid! 

Less cleaning, lasts longer: Natusan clumping litter is designed so that urine and faeces can be removed easily from the box without having to empty the entire tray. Solid clumps form which makes removal easy. A full weekly change is now a thing of the past! 

100% natural: Our natural litter is biodegradable. So it's better for your cat and for the environment. Natusan litter is a lot lighter too, so no more heavy bags to carry around. 

Cat approved: made from recycled wood fibres, our litter is soft on paws and has no added fragrance so even fussy cats will love it too.

Good for Your Cat 
 

Nutritionally complete & balanced: An adult cat (2+) could happily live off Lovebug cat food – it’s got everything a cat needs, including Taurine. The crunchy kibble helps keep feline teeth and gums healthy and is easy to digest. 
 

Insects are meat: According to the United Nations, bugs have the same nutritional value as traditional protein sources like chicken, beef and fish. Lovebug is packed with single source insect protein, giving your cat all the protein that it needs. Insects are just as nutritious as traditional animal protein sources and provide your cat with a healthy mix of amino acids, good fats and micronutrients 

Hypoallergenic: It is well known that the majority of dietary allergies in cats are caused by beef, dairy or fish. Lovebug is free from such ingredients and relies on a novel insect protein source which considerably reduces the risk of intolerances being triggered

Made by experts: It’s been developed with the help of the pet nutritionists and veterinary experts from the Waltham Petcare Science Institute – a leader in pet nutrition and wellbeing research for over 50 years

No added artificial colours, no added dairy and no palm oil 

Good for The Planet
 

Less packaging – Lovebug comes in fully recyclable and plastic-free packaging 

Less food waste – the insects are fed on 100% surplus veggies and plants 

Less land used – the insects used in Lovebug take up 80% less land than beef, per kilo of protein 

Cleaner energy – the insects are sourced from a farm powered by 100% renewable electricity 

Kinder to farm animals – Lovebug is 100% livestock free (no hidden animal fats or derivatives)

Natusan Product Details

• 100% natural, PEFC-certified, recycled wood materials.
• Fully biodegradable
• Highly absorbent
• Excellent odour control
• Easy removal of clumps means less cleaning
• Soft on paws
• No added fragrance
   

Lovebug Ingredients:
Dried Insect Meal (30%), Maize, Wheat, Dried Cereal Protein, Vegetable Oil, Minerals, Soy Protein, Flavour From Vegetable Sources, Cellulose, Rice, Dried Beet Pulp, Yeast. 

Analytical Constituents

Protein: 28.9% Fat Content: 12.1% Inorganic Matter: 8.23% Crude Fibre: 5.6%

Additives (per kg)

Antioxidants / Nutritional Additives: Vitamin A 11453 IU, Vitamin D3 1263.1 IU, Copper (Copper(II) Sulphate Pentahydrate) 4.3 mg, Iodine (Potassium Iodide) 1.1 mg, Iron (Iron(II) Sulphate, Monohydrate) 28.9 mg, Manganese (Manganous Sulphate, Monohydrate) 30.3 mg, Taurine 18.2 mg, Selenium (Sodium Selenite) 0.2 mg, Zinc (Zinc Sulphate, Monohydrate) 36.8 mg.

Natusan FAQs

What is clumping and non-clumping cat litter? 

There are two main types of cat litter - clumping or non-clumping. Clumping is simply where the waste (especially the urine) “clumps” together in lumps. Non-clumping is where the constituent litter particles do not clump together (i.e. they remain as separate particles) despite being soaked in urine. Clumping litter allows you to remove clumps, leaving behind fresh litter so you make full tray changes less frequently. 
 

How often should I clean my cat's litter tray? 
Ideally, you should remove the clumps from your cat's litter tray as and when they appear, however we know that’s not always possible. At the very minimum, the clumps should be removed daily.

How do I dispose of Natusan in an environmentally friendly way? 

Even though Natusan clumping litter is biodegradable and compostable we generally do not recommend to do this using private / at home composting systems or garden compost heaps. This is because private / at home composting systems do not reach a sufficient temperature to reliably kill all bacteria and/or parasites possibly contained in used cat litter / cat faeces. Using this potentially infectious compost in your garden could lead to a spread or a re-infection of pathogens. Composting in industrial composting systems is absolutely possible (and we do this as part of the Natusan Collect & Compost service), however, most councils do not allow the collection of any used cat litter in garden waste bins. If you’re unsure of the rules around this then we recommend you contact your local council for more information. 

Lovebug FAQs

What is the difference between Lovebug™ cat food and traditional meat cat food? 

Lovebug™ cat food contains all of the taste and nutritional goodness of traditional meat-based cat food, without the traditional meat. Instead, it uses insect protein as its primary source of protein and amino acids. 

What type of insects is Lovebug™ cat food made from? 

Lovebug™ cat food is made using black soldier fly larvae. These insects can be reared on a wide range of food industry by-products (that would otherwise go to waste), making them a circular and sustainable source of protein. Black soldier fly proteins have just the right proportion of amino acids, fatty acids and minerals, which are essential for pet nutrition. 

Can I alternate freely between feeding my cat Lovebug™ cat food and meat-based cat food? 

Yes, it is possible to alternate between Lovebug™ and other nutritionally complete cat food if you wish. 

How many servings should I get from a 1kg bag, assuming that my cat only eats Lovebug™ cat food? 

There's about 14- to 20-days food in the 1kg pack, depending on the weight of your cat. 

For more Frequently Asked Questions, visit our FAQ page