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250,000KG of waste reduced so far*
From reincarnating by-products of the timber industry to ensuring you reduce your litter waste, we’ll never stop seeking to positively impact you, your pets and our planet.
Made from nature. Our cat litter is powered by recycled wood fibres, making it 100% natural and fully biodegradable.
Designed to last. There's a reason our cat litter is tight clumping. It performs effectively for longer periods, so you'll need 65%* less litter each month.
49,000 trees planted so far
Every order made = 1 tree. We plant a tree on behalf of every customer with the help of our partners at Ecologi.
Stays Fresh. Our cat litter eliminates moisture and odours fast, leaving your cat's tray dry and freshly scented.
Always listening We want to know what matters to you. Got opinions about our products or a question you'd like answering? Give us a call. Kieran and Tasha would love to hear from you!
OUR SUSTAINABILITY JOURNEY
from tray to tree
Watch this video to learn more about our Zero Waste Circular Economy service in London.